Greedilous
Greedilous
Greedilous
Seoul Fashion Week 2024 S/S
Seoul Fashion Week 2024 S/S
Role
Role
Graphic Designer
Graphic Designer
Timeline
Timeline
May - Sep 2024
May - Sep 2024
Team
Team
Creative Director, Graphic Designer, Fashion Designer
Creative Director, Graphic Designer, Fashion Designer
Overview
Greedilous, a Korean avant-garde fashion brand, crafted a visionary “Utopia” theme for the upcoming Summer 2024 collection, inspired by hopes for a brighter year ahead. To capture this futuristic vision, the Greedilous design team embraced metaverse-inspired visuals. We developed a new logo for the Spring/Summer season, along with versatile variations across all campaign visuals.
Aligning with 2024’s emerging trends, we crafted 16 original textile patterns that became the core materials for our apparel designs. True to the utopian theme, we pushed creative boundaries, experimenting with bold, unconventional graphics to deliver a unique and visionary aesthetic for the collection.
Greedilous, a Korean avant-garde fashion brand, crafted a visionary “Utopia” theme for the upcoming Summer 2024 collection, inspired by hopes for a brighter year ahead. To capture this futuristic vision, the Greedilous design team embraced metaverse-inspired visuals. We developed a new logo for the Spring/Summer season, along with versatile variations across all campaign visuals.
Aligning with 2024’s emerging trends, we crafted 16 original textile patterns that became the core materials for our apparel designs. True to the utopian theme, we pushed creative boundaries, experimenting with bold, unconventional graphics to deliver a unique and visionary aesthetic for the collection.


























