
Evergreen Marine Corp.
Evergreen
Marine Corp.
Evergreen Marine Corp.
Global container shipping company rebranding
Global container shipping company rebranding
Role
Role
Brand Designer
Brand Designer
Timeline
Timeline
Oct - Nov 2020
Oct - Nov 2020
Team
Team
Personal Project
Personal Project
Overview
To embody the brand’s identity in worldwide container transportation and reflect founder Chang Yung-fa’s vision of the importance of a global perspective in business, the rebranded identity draws inspiration from the shape of a globe and the iconic image of a shipping container. In line with this identity, I redesigned the outdated website to represent the core concept of the globe while delivering an improved user experience.
To embody the brand’s identity in worldwide container transportation and reflect founder Chang Yung-fa’s vision of the importance of a global perspective in business, the rebranded identity draws inspiration from the shape of a globe and the iconic image of a shipping container. In line with this identity, I redesigned the outdated website to represent the core concept of the globe while delivering an improved user experience.
























